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MHN Director of Strategic Marketing (Full Time) - 8307

Company: St. Marys Medical Center
Location: Huntington
Posted on: June 7, 2021

Job Description:

Under the general direction of the Chief Strategy Officer, provides strategic and tactical support to achieve the goals of Mountain Health Network and its designated clinical service lines or business unit(s). This is achieved through analysis of current markets, regional and state trends and opportunities, development of comprehensive marketing plans and implementation of strategic and tactical objectives. The Director of Strategic Marketing utilizes market analysis and understanding of sound marketing principles.However, 10 years or more of health care marketing management experience will be considered. Master's degree preferred. Understanding of healthcare marketing resources and market intelligence and ability to apply this information in the development, implementation, measurement and documentation of outcomes of marketing programs. Must have a strong track record in integrating marketing, communications, and branding in marketing plans. Strong financial, analytical and communication skills.Highly motivated with a proven success in tackling multiple complex projects, recommending creative solutions, and building relationships with clients and team members.Demonstrated competency in Microsoft Office applications (Word, Excel, PowerPoint), email and web tools.This position may be called upon to serve with the Incident Command team in the event of an emergency or crisis. This position may also be called upon to assist or provide relief to the media relations manager.Perform other duties as assigned by leader.Must have a valid driver's license and personal transportation (automobile) in good working condition.

Keywords: St. Marys Medical Center, Huntington , MHN Director of Strategic Marketing (Full Time) - 8307, Other , Huntington, West Virginia

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