MarTech Administrator
Company: VirtualVocations
Location: Huntington
Posted on: January 25, 2025
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Job Description:
A company is looking for a MarTech Administrator to optimize
their Salesforce environment and manage marketing operations.
Key Responsibilities
Oversee email marketing execution, including lifecycle management,
audience segmentation, and compliance with regulations
Design and implement lead scoring models and automation workflows
within Salesforce and Pardot
Manage reporting tools and provide insights into demand generation
performance and marketing ROI
Required Qualifications
Bachelor's degree in Marketing, Computer Science, Business, or a
related field, or 2+ years of additional experience
3+ years of experience in a MarTech role, preferably in demand
generation or email marketing
Proficiency with Salesforce and Pardot; familiarity with Gong
Engage, Monday, MJML, and Adobe CC is a plus
Excellent organizational skills for managing contact data and file
systems
Self-motivated with the ability to work independently and
collaboratively in cross-functional teams
Keywords: VirtualVocations, Huntington , MarTech Administrator, Other , Huntington, West Virginia
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here to apply!
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